Pledge of Allegiance – WTF?


I pledge allegiance to the flag of the United States of America, and to the republic for which it stands, one nation under God, indivisible, with liberty, and justice for all.

Today, the Pledge of Allegiance will be recited countless times in salutes of patriotic fervor. Do you know where it came from?

The Pledge of Allegiance is ADVERTISING COPY.


It was originally penned as an advertisement for a company that sold flags.

In 1892, a popular youth magazine called The Youth’s Companion ran a campaign that featured the pledge in an effort to sell flags to public schools.

The original pledge reads: 

I pledge allegiance to my Flag and the Republic for which it stands, one nation indivisible, with liberty and justice for all.

“The Pledge was supposed to be quick and to the point. Bellamy designed it to be recited in 15 seconds. As a socialist, he had initially also considered using the words equality and fraternity[6] but decided against it – knowing that the state superintendents of education on his committee were against equality for women and African Americans.” (

So there you go, folks.  That sacred cow, the Pledge of Allegiance, is nothing but an advertising slogan for a company that was trying to push some flags.

Speaking of flags… did you know that the United States has 2 official flags – a war time / martial law flag:






…and a peace time flag?





Check out Sheralyn Pratt’s insightful article on our little known second flag here:


SO – when you see me refusing to salute our war time flag, and recite some advertising copy – you’ll know why.

Happy 4th of July, suckas.


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